SEGA Hardlight has revealed that PS Vita games are on hold and the new focus is smartphones, more details inside..........
SEGA recently opened up a brand new studio in the UK "SEGA Hardlight" the studios main focus was Playstation Vita games. However a change in management has forced SEGA Hardlight to shift its focus from PS Vita to iOS, Android and Windows Phone.
Lenton said the developer's previously announced "unique action adventure" for PS Vita is currenly on hold whilst it "figured out the best way to bring it to market". Based in Solihull Sega Hardlight is focusing on the development of digital titles for handheld devices such as iOS, Android and Windows.Let us know what you think of the change in focus in the comments below!
Source:
http://www.develop-online.net/news/42098/Former-Codemasters-execs-head-up-Sega-Hardlight


9/30/2012
Husnain

Posted in:
35 comments:
-_-
fucking cowards.
That's not great news. Hmm will our precious Vita get the break its needs any time soon :(
Smart phone games are for kids.
they need to release Final Fantasy Zero. that will get the ball rolling for the vita
someone crack the psvita
Damned be these idiots.
i dont understand what the deal is, iv played a couple games on my phone and its fun for 10 min but the games are just watered down ports and stupid shit to get ur kid to shut up, the vita hardware built for gaming and has buttons and dual analog sticks, i guess there thinking of the quick money they can make before u realize what a shitty game u just bought on ur phone and how maby it would be somewhat decent if it was on some nice new handheld built for gaming so they could of actually had something quality to work off
price drop, it'll sell, we'll get developers, sony will get their head out of their ass
i have to say. good shit sir.
prior to the vita launch.i bought a couple of games on my phone in the sake of quenching my mobile gaming appetite..and let me tell you.
i hated it so much.
the games suck on game play, graphics and the story(if any) was very shallow...i was looking to buy a psp, till i heard about what the NGP(ps vita) was and could do and how it was going to dominate the 3DS...
it was my beacon of hope and was everything i ever wanted out of mobile gaming.
the graphics, the game play. full on "ps3 experience". i got it on the day it was released. i was proud to be an early adopter. but hearing of news like this left and right...makes me angry at developers and at sony.
IOS can only dream of what is possible, only the vita can do. its a power house and sony needs to stop catering to the pvssy casual gamers.
wtf. i didnt spend 250+ on a paper weight.
if the ps vita has premature death. i will start sending sony flaming paper bags of shit.
who freaking cares? Thier lose. We still got alot to look forward to anyway. Soul sacrifice, AC:L and this http://www.siliconera.com/2012/09/30/malicious-rebirth-video-has-13-minutes-of-gameplay/
omg stupid bastard..
i dont understand what the deal is, iv played a couple games on my phone and its fun for 10 min.."You and everybody else in the world. That's what the big deal is.
SEGA is a company that needs to shift its focus to whatever it can as soon as possible in order to start making money. This isn't necessarily a significant doom and gloom event for Vita.
well said, jake!! and also final fantasy crisis core
This is simple, the main problem of the vita is that the lack of support by developers, since the console doesn't have good sales developers are not going to support it. To be honest I wasn't really worried about the future of the vita but now that I heard the opinion of a person that has a lot of knowledge in business and is a sony fan, I think the vita is going to have a very difficult ride to stay alive.
They need to price drop their memory cards, the system price is ok.
Indeed.
This is such a bad news for Vita owners, but I understand Sega.
PS VITA: Games are more difficult to create, more expensive, and when created, will generate poor sales.
iOS, Android, etc: Games are easier to create, a lot cheaper, and when created, will generate overwhelming sales.
I've read your comment and the replies you've got and we're all in the same situation. But hear this: iOS games may not be as fun and beautiful as Vita games, but they really make lots of money, considering the lesser effort in making iOS games that PS Vita games.
To cut the long story short, if PS Vita can sell like iPhone 5, then problem solved!!!
the thing costs more than the new slimmer ps3 if you get 3g, both need a price cut (vita and memory cards)
filth flam flandering filth!!!..it's obvious what the vita needs to do vita needs no price drops, it just needs to show its worth...games and apps say it with me games and apps sony is being close minded just give the vita phone like capabilities playstaion was talking about making playstaion mobile which is a bad move they will be feeding other operating systems instead of there own! give the vita phone like capabilites user created apps how the hell do u have sumthin that supports apps but only has a total of 6 apps in all :/ open the vita up to apps shit it dosent take a rocket scientist to figure that out the simple handheld is dead theres a simcard in the vita for christ sakes use it sony! a developer kit for people 2 download..use it people fuck a ps1 classic these people need new content not just games is give the vita phone capabilities create an app store wit exclusive shit put ps2 games on the vita and roll wit it before some one makes a phone with playstaion 3 or xbox graphics wit 4g that will allow online play they makin it hard for thereselves and for us vita owners!
But it's SEGA !!! When is the last time they made a AAA/Must play/Anticipated game? No one cares about SEGA
A similar topic was here just the other day, about Sony being surprised at the lack of developer support.
Not going to say it again, but i think with christmas coming up, Sony should really focus hard on pricing and marketing of the vita, not to mention more promotional ad's. As current, it hasn't really "taken off", as they would of hoped, and this is easy to tell, just from doing nothing, the lack of people that have a vita, as it's not a "MUST" have console.
Nearly everybody has a phone, and a lot of people will want the latest, coolest phones, with gadgets and what not, flashest cameras, and features, essentially, it's more than a phone and does similar to the vita - only in features. (Store music, videos, app games, internet browsing, etc).
Now im not saying in quality, because the Vita has much more potential, and it's main feature is a gaming console, none of the above.
Because of the amount of people that have phones, developers have an EASY market. They don't have to charge much to sell the games, as they know there's a much bigger consumer base. People won't mind spending $5 or so on a game, just like when sunflowers was released on the vita, it costs £2.40 here, not many people are going to fuss about prices like that, and it opens up opportunity for more sales.
However, when parents are looking for christmas presents for their kids, the Vita doesn't have much appeal for younger players, id say nintendo does, which is why it's being shined upon now. Also, nintendo has way more tv adverts supporting their products, it all makes a big difference.
Vita needs more games that appeal to all kinds of players, not just hardcore gamers, at the same time, to get those games, they need sales so that it's worth developers making games for the console, and so it's not just a risk.
A lot of work needs to be done, im kind of disappointed so far, considering the potential the vita has, i didn't expect it to be staggering like this, needs a real boost, or it'll never take off at this rate.
very true... lol. who knows, probably all the secrecy was just another sonic game - _-
sega hasnt been sega since the dreamcast.
new management, maybe that new guy was from Apple, as Stephen Elop was hired from microsoft
When has Sega made good games? Oh yeah, 1995 was their last good batch of games. Everything since then has sucked or been super-shitty in terms of quality. I feel sorry for anybody who even really cares when they read this. This is actually a good thing, if you're smart and look at it in a good way.
I don't care who you are... Smart-Phone games suck.
Thanks for saying what I've been saying!
i got an xperia play so im good:)
my phone is for calls, and txt messages. If I want to play a game I pick up my vita..I will never put a game on my cell phone. It drains the batteries and is a waste of time when my vita is right next to me.
Why do people think the mobile market is the future? Touch screens are useful for menus, okay I'll give you that, but for simulating player movement? It's a horrible idea!
Please go back to gaming consoles... I don't care of there's so much money in the mobile market, give me all your goodness the way we grew up: Holding device with a dpad/joystick/analog and the freedom to smash separate buttons that I knew were buttons just by feeling them.
I will only support Sega in this movement if they promise to create a DreamCast 2 from the profits of this...
Just give us Xperia Play 2 already!
Who cares, Sega games suck anyways. (Besides the Sonic Adventures)
This might not necessarily be a bad or permanent move by Sega. The mobile phone market has much more support and many more consumers right now, and if Sega can set themselves far enough ahead financially, they'll have gained two things: Time and Money.
Time to be have seen how the Vita has been progressing, making them better equipped for developing on the platform.
Money for obvious development-related things.
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