The PS Vita is absolutely packed full of new technology which is great for gaming, but its not a great move financially. Analyst Kazuharu Miura has said that Sony make a $60 loss per system.
When Sony first announced the price of the PS Vita at E3 2011 many were shocked as $249 seemed to be surprisingly low for something full of new technology, and knowing Sony's history of overpricing products many were surprised.
|Before the launch of the Slim PS3 Sony lost a whooping $400 per PS3 sold!|
But Sony have made a bold move by pricing it so low, as a analyst has said that for each console sold Sony lose over $60 and by the end of the fiscal year 2013 they would start to lost only $30 and eventually start making profit in around 2014.
This isn't the first time Sony have made a loss on a product, with the PS3 sony lost over $400 per system! but eventually ironed out some problems, made a few budget cuts and now they are making some hefty profit from the system.
So those of you who are expecting a price cut, don't get your hopes up Sony have put the lowest price tag they could possibly give the handheld.